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Are all clicks and company egalitarian?
Huh?
In other words are some inquiries and leads valued at different amounts? Potentially and probably.
In other words, BIG companies inquiring, clicking or researching about a start up, pre-launch or re-structured organization is most likely a positive indicator of future successful outcomes.
Nevertheless, there are also, probably, examples where early organizational life cycle attention leads to unfavorable outcomes in other ways. In other words, setting ideal expectations is perplexing, even for experienced and saavy company founders and C-level SMB organizations.
Simple example from a value of click viewpoint.
5-6 hours of research in relative industry, then another 5 hours of intentional emailing.
Total time costs of 10-11 hours.
5 targeted clicks after 20 sent emails of potentially relavant industry experts.
What's the value? What's the cost?
Perhaps, at times, the question is as important or more important than the current answer, or something.